Priyanka Chopra & Freida Pinto Ambassadors of 'Girl Rising' Campaign - Part 2

Girl Rising, a global campaign for girls’ education that uses storytelling to promote the truth about the transformative power of educating girls and to catalyze support for girls’ education and empowerment, today announced an ambitious public-private partnership.  USAID has provided start-up funding for Girl Rising: ENGAGE INDIA (Empowering New Generations to Advance Girls’ Education), to bring Girl Rising to India and engage a diverse cross-section of allies to take action for girls. The campaign in India would be focused on the clear goal of getting more girls past Class 10, increasing secondary school completion rates for girls and reducing gender-based discrimination in India.


Collaborating around this timely effort with original partners The Documentary Group, Intel Corporation, Vulcan Productions and Pearson, new commitments including collaborations from HP India and creative insights from JWT.  Girl Rising: ENGAGE INDIA seeks to expand a network of corporate leaders in support of girls’ education.

The announcement was made at a high-powered event in the American Center, hosted by Chargé d’Affaires Ambassador Kathleen Stephens and attended by Indian Film Stars and Girl Rising ambassadors Priyanka Chopra and Freida Pinto, Holly Gordon – co-founder and CEO at Girl Rising, Samantha Wright, VP of Global Programs at Girl Rising, Lloyd Mathias – Marketing Director at Hewlett-Packard India, Ashutosh Chadha, - Director of Corporate Affairs at Intel South Asia, Debjani Ghosh – VP Sales and Marketing Group and Managing Director South Asia at Intel, Neeta Broochra – President at FICCI FLO, Vivek Rangachari – Director & Commissioning Producer at DAR Motion Pictures, Priya Naik – Founder and Joint MD at Samhita Social Ventures, amongst others. Also present at the event were leading Indian business tycoons and industry figureheads.